Product Description Majirel, the legendary professional hair colour . Absolute vibrant colours with a wide palette of rich colours , your colourist can unleash your perfect tailor made hair colour. White hair is up to 100% covered and left silky. Ionne G and Incell advanced technologies reach all 3 levels of the hair to treat the entirety of the hair fibre. COVERING Perfect coverage of white hair. DURABILITY Permanent colour. Long lasting rich, deep, intense colour. LIGHTENING Up to 3 levels Can darken and lighten up to 3 levels DEVELOPMENT TIME Depending on the service provided by your professional hairdresser total service time may vary.